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Reflective Commentary- Sustainable Style Guide Twine can be used in multiple ways to convey multiple messages. Foremost, the website can be used to create games with different playable pathways for users; examples of this include the ‘Choose Your Own Adventure’ games. As well as this, Twine can be used to convey topical information in digestible amounts. Regardless of the purpose, Twine serves as an engaging way to interact with users. For my Twine story, I wanted to highlight the importance of extending the life of the clothes you already own to avoid overconsumption of fashion. I tried to make my story accessible by using 3 ‘typical’ items of clothing that people already own, as well as categorising outfits using these items under common activities. A major creative decision of mine was to include examples of influencers that are fashion forward and often advocated for sustainable fashion. I believe that adding this link to a more visual element (Instagram pages) would engage may aud...

Reflective Commentary- Secondhand StopShop: Creating app prototypes is an effective way to plan concept ideas in an interactive way. Using Marvel, creating playable prototypes is both straightforward and cost-effective. Brands can utilise this tool to create basic, functioning apps for experiences such as sales or promotion. Apps such as the BOF magazine use basic functions such as the scrollbar paired with visuals to engage the user whilst remaining simplistic. For the concept of my app prototype, I wanted to create an accessible tool that provided key information regarding local second-hand shops to people who may be new to the Slow Fashion community. By displaying all key information about local shops, collected by other users (such as Specialities and Donations), I believed that it would make the transition from first-hand buying to second-hand buying easier for many people. With the theme of ease, I decided to keep the functions basic on the app (such as back-arrows) as well as us...

The Secondhand StopShop App is a tool to guide you to your nearest secondhand shops as well as allow you to connect with like-minded secondhand shoppers!    play here   https://marvelapp.com/prototype/9i3a413

Reflective Commentary- Fast Fashion and Fake News    Introduced in 2015, Instagram carousel posts allow users to share a more complete picture of experiences in its classic feed format rather than on the stories function. Furthermore, the function can be used by accounts to share more information in a visually appealing format. For my carousel post I took inspiration from posts by @fairfashionproject. Her posts use harmonious colours in unison with clear, informative writing. Her posts utilise icons and design assets (such as a branded logo on each post) to visually appeal. The topic I chose was the relationship between Fast Fashion and Fake News. Writing the title as an unanswered equation, I used this to tease the audience so that they would be more intrigued to read on as I relied heavily on text. Realising this, the font used resembled the style that typically would be seen on a newspaper (Playfair Display Regular), written in a fresh pink colour (#FF7E78) that I found by ...

Instagram Carousel about the fall out of Fake News and Fast Fashion: